Cover story in the Swiss business magazine BILANZ

The Swiss business magazine BILANZ focuses in its current cover story on the condition of McKinsey, drawing in many places on data and facts provided by WGMB. As much as we welcome a critical examination of the practices of the world’s leading management consultancy, we do not share the conclusion that McKinsey’s reputation is in decline. On the contrary: Our conversations with the key executives in Germany and Switzerland show, as BILANZ correctly reports, that trust in McKinsey remains unbroken in the top levels of business, despite the overflowing media reports about alleged and actual scandals. Even less in line with our experience is the claim that McKinsey consultants discredit feedback from the market as false when it calls into question their “overconfidence”. We have been in dialog with McKinsey’s leadership for 25 years and know that, as in most consulting firms, they deal with critical feedback in a professional and open-minded manner. Be that as it may: We will continue to accompany critical reporting with our insights on the market to ensure that it paints a complete and unbiased picture.